Lamborghini Gallardo LP 550-2 Valentino Balboni, 2015 Aston Martin Vantage GT3 Special Edition. The promise behind this new company was enormous. By 1995 they had made their first million cars. Will the Electric Vehicle Boom Create New-Found Dependencies for Foreign Minerals? It was established on January 7, 1985. The finished product, introduced in 1970, however, proved disappointing. The idea behind Saturn involved not just excellent automotive engineering, it also involved a radical change in the very way cars were built. The Toyota Supra Gets a Four-Cylinder Engine and We’re Simply Gobsmacked! Alex C. Mair began discussions of a "revolutionary new", small car project codenamed Saturn in June 1982. The Saturn concept worked. It sold into the 1980s but was a disappointment too. Share Share Tweet Email Comment. Global Auto Salon Riyadh opens doors for visitors! New Chevrolet C8 Corvette ZR1 rumored to possess 900 Horsepower, How to Choose a Bed Cover for Your Chevy Silverado (VIDEO). This series of models from GM confirmed in some people's minds the suspicion that GM and the other U.S. automakers couldn't make a high-quality small car. Stay tuned with exclusive news from the car industry, download high-resolution wallpapers at no cost and share everything you love on the social media. The final Saturn cars sold to consumers were produced in 2009. By the late 1960s, GM began to lose significant market share to foreign imports, particularly those from Japan. SEE ALSO: A Pace Car by Kahn Design? Saturn is a division of the General Motors Corporation and a brand of automobiles. In 1991, the first Saturns started to roll off the assembly line and soon Saturn was a massive hit. And since smaller cars were believed to represent the future of the industry, the episode called into question of the of the American auto business. AutomobilesReview.com is Web Blog and Online Community specialized in representing automobile news, reviews, tuning and auto shows to the World Wide Web users. 15 Saturn Cars That Went Down In History (Because They Ruined The Brand) Saturn ceased operations in 2010. EFX (2002) Saturn ION QC/T (2003) Saturn ION Rally (2003) Saturn VUE Red Line Street Play (2004) Saturn … According to our source at Lynch Chevrolet of Mukwonago, a local Chevrolet dealer in Mukwonago, WI, GM insiders say it was because Saturn as a car company was too different. Find out how the Saturn car company works from early production up to the current Saturn Sky. Saturn is a division of the General Motors Corporation and a brand of automobiles. Powers consistently rating it as among the top three cars in owner and customer sales satisfaction. The result was Saturn. Saturn was to be not only a new kind of car, it was to be a new type of car company. Yes, Please! Owner enthusiasm went so off the charts that Saturn held "homecoming" celebrations in 1994 and 1999 and 100,000 owners attended. Details here! Company History: Saturn Corporation grew out of a project begun in 1982 within General Motors Corp. to explore the potential for building a small car of superior quality and value as efficiently as possible, combining the most advanced technology with the newest approaches to management. By 1994, Saturn was the third best-selling car model in the U.S. with J.D. The Saturn concept grew out of a particular climate within the car industry in the late 1980s. In 1993, a wagon was added to the S-Series range, as well as a version of the coupe with the less powerful single overhead cam engine. Jim Farley Appointed Ford President and CEO, 12 Things We LOVE About the Dodge Charger R/T Scat Pack, Delayed Rivian On Track to Deliver Electric Trucks and SUVs, Traffic School Programs for Driving Record Point Reduction, On the Prowl With a 2020 Dodge Charger SRT Hellcat Widebody, Jeep Trolls Ford With V8 Wrangler Concept, Ford Introduces Its All-New Bronco Family of Utility Vehicles, How COVID-19 is Affecting International Vehicle Shipping. Saturn is a brand that never seemed to become popular. The brand was remarkably successful from 1991 to 2009 but in 2010, GM shut it down even though sales were still strong. In fact, for the first five years of production, the demand was so high that Saturn retailers were chronically short of vehicles. Born in 1982 as Project Saturn, it was an all-out effort to stem the growing Japanese dominance of the U.S. small-car market. It was established on January 7, 1985. In 1993, Saturn reported it's first profitable year and everything seemed to be going well for the small GM-owned brand. Copyright © 2020, BGO Media Network. By the early 1980s, General Motors was rapidly losing market share and knew that it had to act. The Saturn concept grew out of a particular climate within the car industry in the late 1980s. For the cars collectively known as Saturns, see Saturn S-Series. Saturn cars have had a brief but eventful history. GM pulled the plug on Saturn in 2010 leaving millions of owners wondering what went wrong. Eventually the hostility within GM towards the Saturn brand was the beginning of the end.

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